Holiday Adoption Campaign Aims to Place 1 Million Pets

Groups team up to help New York City's homeless cats, dogs.

Posted: Nov. 22, 2008, 3 a.m. EST

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Kitten in a cage
An alliance of groups has scheduled adoption drives throughout New York in hopes of placing 1 million cats and dogs.
Homeless pets in New York City are at the center of a campaign that has set out to find permanent homes for 1 million cats and dogs this holiday season.

From now through Jan. 5, a partnership between the Mayor’s Alliance for NYC’s Animals and Iams Home 4 the Holidays seeks to heighten awareness for the need to place area shelter pets in new homes. According to these organizations, pet adoptions are needed this year more than ever because of foreclosures, job losses and other economic challenges.

To help address these issues, an active schedule of adoption drives has been launched throughout the city. The Mayor’s Alliance, an umbrella organization that includes more than 140 shelters and rescue groups, would like to encourage responsible adoptions during the holiday season, said Jane Hoffman, president.

“By combining the dedication and passion of the remarkable shelters, rescue groups and volunteers that comprise the Mayor’s Alliance with the inspiring and successful Iams Home 4 the Holidays program, we hope that more New Yorkers will open their hearts and homes to a new furry family member,” Hoffman said in a statement.

The ultimate goal is to help place 1 million abandoned cats and dogs into homes during a time when shelters are overflowing with adoptable pets. Iams Home 4 the Holidays has placed more than 2 million pets into homes since it was founded by Helen Woodward Animal Center in 1999.

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Reader Comments

John    Cupertino, CA

2/26/2009 5:43:35 PM

This is such a great idea! However, I would like to add that the shelter should still be careful about who they should give the cats and dogs to. Too often during the holidays, stuck-up kids ask their parents (who know nothing about cats) to get them a cat. This almost never works out, and the kitten is usually un-cared for when it becomes an adult/

Laura    Kewaskum, WI

11/24/2008 5:11:57 PM

This is a wonderful idea. I would love to be a part of something this life- affirming. It is amazing the ideas people can come up with when they put their heads together and utilize teamwork.

Bev    Dayton, OH

11/24/2008 1:59:01 PM

I work for Iams--this is a cause that is near-and-dear to every employees' heart! As of last Thursday, 443,390 pets have been adopted into forever-homes in the past 2 months!

Marti    kelseyville, CA

11/24/2008 12:15:04 AM

I ADMIRE YOUR COMPASSION YOU HAVE PUT TOWARDS THIS CAMPAIGN. AND I WANT TO THANK YOU FOR SUCH OUTSTANDING GOOD WORKS. ONE MILLION PETS WILL HAVE A HOME. THANK YOU.

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