Bookmark and Share
Sponsored by:
Do you say "I Love You" to your cat?
Always
Sometimes
Never


Breakaway Toys Catnip-Treated Mice (2 pk.)
Regular Price: $6.99
Printer Friendly Bookmark and Share

CatGenie Opens Pop-Up Store in L.A.

Proceeds from some sales of the self-washing, self-flushing cat box will go to a pet rescue group.

Posted: September 15, 2009, 3 a.m. EDT

CatGenie
The makers of the CatGenie are trying a new strategy by opening a pop-up store so consumers can see the product first-hand. Photo provided by PetNovations.
PetNovations Inc. of Norristown, Pa., has opened a pop-up store at the Hollywood & Highland Center in Los Angeles for its flagship product, the CatGenie. PetNovations president Steven Yampolsky said the company is hoping the pop-up shop (a temporary store) will draw consumers and retailers alike to the self-flushing, self-washing cat box.

The CatGenie is mostly available online, according to Yampolsky, so opening a pop-up store offers consumers the opportunity to see the product in person. 

“Some people have no trouble shopping on the web; others need to see (the product) in person,” he said. “Basically this is an opportunity for us to do that.”

And because the CatGenie, which retails for more than $300, is a departure from a traditional cat box, allowing consumers to experience the product first-hand is especially important, Yampolsky added.

PetNovations is also looking to entice more retailers to carry the product by showcasing it in a retail setting.

“The bottom line is this is a product that consumers want…and this is a good way to show retailers that, in a retail setting, the product does sell,” Yampolsky said.

The CatGenie pop-up store was scheduled to be open until at least Oct. 7. PetNovations has a number of special events planned including live radio broadcasts, cat adoptions and product demonstrations. During the promotion, proceeds from certain CatGenie sales (those made with a special coupon given out on-site) will go to Precious Paws, a pet rescue based in Encino, Calif.

The following are special events planned for the month:

  • Warren Eckstein “The Pet Show” live radio broadcast
    Sept 19 and Oct. 3
    11 a.m.-3 p.m.
  • Precious Paws cat adoptions
    Daily, through Oct. 7
    Noon-6 p.m.
  • CatGenie product demonstrations
    Daily, through Oct. 7
    10 a.m.-8 p.m.

 Give us your opinion on
CatGenie Opens Pop-Up Store in L.A.
Submit a Comment
Reader Comments
I own a cat genie and to call it a litter box does it NO justice.
It's a self cleaning machine!
I have 3 cats, am pregnant and really don't have time to be cleaning cat poop.
As far as the cost is concerned, I would just ask how much is your time worth?
I don't have a smelly boxes all over the house, no litter to be dragging from the store and no DUST to be dealing with on my hardwood floors!
marianna, los angeles, CA
Posted: 10/9/2009 9:04:05 AM
great
sal, nh, CT
Posted: 9/15/2009 11:48:51 PM
This is a great deal.
Bobbi, SF, CA
Posted: 9/15/2009 7:35:22 PM
Good idea to try the product out.
Ed, Brooklyn, NY
Posted: 9/15/2009 7:01:10 PM
View Current Comments

Name:
Address:
City:
State:
Zip Code:
Email:

Cat Fancy
Buy Now
Cats USA
Buy Now
Kittens USA
Buy Now
 



Sponsored by:


Hi my name's Angel Moe,This honor is wonderful thank you to all

Visit the Photo Gallery to
cast your vote!