Ellen DeGeneres to Launch Cat Food

The talk show host teams up with cat food maker Halo to expand product line.

Posted: March 10 2008 2 a.m. EDT

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Ellen DeGeneres to Launch Cat Food
DeGeneres poses with Halo pet food products.
Ellen DeGeneres is once again making headlines about pets. But this time it’s for the announcement that she’s teaming up with Halo pet food company to market a new pet food. The company announced on Monday that the award-winning talk show host has become part-owner of Halo and will help expand its line of natural pet foods.

“Everything about Halo is great. I’ve been using all of their products long before I decided to invest in the company,” DeGeneres said. “I attribute my shiny coat to their all-natural supplements.”

DeGeneres says she had been looking for a side business, and this one just felt right.

“If you love your pets, you only want the very best for them, and this food is the highest quality,” DeGeneres said. “And if you forget to go to the grocery store, you can actually split a can with your dog. If you’re going with the lamb, I’d recommend a nice Pinot.”

The talk show host, who launched a firestorm of publicity last year over former rescue dog, Iggy, says she has not tried the food.

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Reader Comments

Karin    Charlotte, NC

10/28/2010 12:17:12 PM

The HALO cat food has cured both my cats diarrhea, I was at a loss, the vets couldn't find anything ales wrong with them. It is a very good food, please do not discontinue.

Lezley    Staten Island, NY

9/10/2010 9:48:46 AM

I can't wait to try this product. My cats are having some problems with wet cat foods. I will attempt to locate this brand and hopefully this food will agree with my cats. We believe one of the cats is suffering from IBS.

Betty Hurd    Westminster, CA

3/19/2010 4:55:45 PM

Where do they sell the Halo Cat and Dog food?

gina maltese    Lindenhurst, NY

3/19/2010 2:17:00 PM

I`m very happy to hear that Ellen Degeneres is launching a line of food for cats as well as dogs.
I can`t really say why i trust Ellen Degeneres except that I know she loves animals.
I`ve been looking to buy a very healthy food for my cats. They are the children i never had. I know when i shop for food for them I`m more or less just taking the word of some marketing team, but having been a fan of Ellen Degeneres for a long time and knowing, as i said that she loves animals, I`m looking forward to trying out her brand of food on my babies. I trust it will be good for them, I only hope they like it. They`re rather finiky

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