NFL and ASPCA Fight Animal Cruelty

A new anti-cruelty PSA created by the two groups debuts tomorrow.

Posted: December 21 2007 2 a.m. EDT

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Jason Taylor, Miami Dolphins defensive end, stars in a new public service announcement (PSA) designed to enhance awareness of animal cruelty and promote the humane treatment of animals. The PSA, a result of the collaboration between the ASPCA and the National Football League, will begin airing on ESPN and the NFL Network on Dec. 22. It can also be viewed here.

The PSA is one more step in the league’s commitment to educate its teams and players about the importance of caring properly for animals. Since June 2007, the NFL has worked with the ASPCA to enhance awareness among players and employees about humane treatment of animals.

“We applaud the NFL’s commitment to raising awareness of animal cruelty and championing the humane treatment of animals,” said Ed Sayres, ASPCA president and CEO. “In joining our efforts to eradicate animal cruelty, the NFL is sending a strong message to players, fans and the general public — that the mistreatment of animals will not be tolerated and is, in a word, simply unacceptable.”

The public service announcement features Jason Taylor, 2006 NFL Defensive Player of the Year and his Akita of 11 years, Bear. “Jason is one of many players in the league who shares his home with a pet,” Roger Goodell, NFL commissioner, said. “We are pleased to be partnering with one of the most respected animal welfare organizations in the world in support of a cause embraced by so many NFL players and one that is important to millions of Americans.”

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NFL and ASPCA Fight Animal Cruelty

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Reader Comments

Angela & Chica    Arlington, VA

12/21/2007 12:48:01 PM

It's nice to see that the NFL is stepping up and doing something positive that a lot of people will see.

Melanie    El Dorado, AR

12/21/2007 12:02:08 PM

It is really great that the NFL is doing this, not only to be a positive influence on the children who look up to the players, but to show that the majority of men in the NFL are really not cruel and abusive people...many are animal lovers just like us! =)

coral    greendale, WI

12/21/2007 5:10:26 AM

I can't stand sports and why would they air the annoucements only during football. I believe it should be aired for all not directed towards a certain group of people. It also upsets me that people don't know to respect life, animals and others. It's common sense people! Do onto others as you want done onto you.

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